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Apple Event Highlights: All the Announcements From Apple’s March 8 Event

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Apple Event

Apple has just finished its Peek Performance event, where it introduced a new version of the iPhone SE with its latest mobile processor and 5G, a new desktop Mac aimed at creative professionals, and an external monitor that doesn’t have a $5,000 starting price.

Apple Peek Performance Event Announcements

If you’re looking for a quick round-up, here are the biggest announcements Apple made in its hour-long presentation.

Apple Event announces new iPad Air with M1

The fifth-generation iPad Air is available in Wi-Fi only and Wi-Fi + Cellular models, with the Wi-Fi-only models priced starting at Rs. 54,900 for the 64GB storage variant and going up to Rs. 68,900 for the 256GB storage variant. On the other hand, the Wi-Fi + Cellular models start at Rs. 68,900 for the 64GB storage variant, going up to Rs. 82,900 for the 256GB variant. It will go up for pre-orders starting 6:30 pm IST on March 11 and go on sale from March 18.

Apple M1 Ultra

Apple announced a new addition to its Apple Silicon lineup, with the M1 Ultra. The TL;DR is that it’s basically two M1 Max chips put together, supporting up to 128GB of RAM. Apple says it’s eight times faster than the standard M1 chip. The M1 Ultra will be available in the Mac Studio and likely in the Mac Pro that Apple teased as an upcoming announcement.

Apple Event Announces the Mac Studio

The Mac Studio is the latest entry in Apple’s Mac lineup — it’s basically like a Mac Mini aimed at creative professionals, with tons of I/O (it has at least four Thunderbolt ports and an SD card slot on the front), cooling, and processing power. The M1 Max version starts at $1,999, and the M1 Ultra version starts at $3,999.

Apple is adding one last chip to the Apple family called M1 Ultra, along with Mac Studio

Apple is adding one last chip to the Apple family called M1 Ultra. Up until now, Apple M1 Max is the most powerful processor by the company to date. However, Apple is implementing UltraFusion technology to increase the performance of its chip further.

With Apple M1 Ultra, the company brings low latency, massive bandwidth and power efficiency and performs eight times faster than the original M1 chip. It has a powerful 20 core CPU and a huge 64 core GPU. M1 Ultra delivers more power than fellow 16 core CPUs while using 90% less power.

M1 Ultra will be combined with the capability of MacOS in a new device with breakthrough performance and connectivity. It is called Apple Mac Studio, which is accompanied by Studio Display. The Mac Studio reimagines what a high-performance desktop looks like. Basically, Apple has integrated the performance of the M1 Ultra in the form factor of Mac Mini. This portable CPU can be used with the Studio Display that can connect with it seamlessly.

iPhone SE

Apple announces a new iPhone SE with A15 Bionic. Apple says that the A15 Bionic is much faster than all smartphones at all prices. The graphics performance on the new iPhone SE will be at par with that of the latest iPhone 13 series. The company has included Deep Fusion, Smart HDR and photographic styles in the new iPhone SE, along with the features of iOS 15
iPhone SE (2022) price in India starts from Rs. 43,900 for the 64GB storage variant, going up to Rs. 48,900 for the 128GB variant, and Rs. 58,900 for the 256GB variant. It will go up for pre-orders starting 6:30 pm IST on March 11 and go on sale from March 18.

Apple introduces iPhone 13 in two new finishes

Apple launched two new colors for iPhone 13 – bold green for iPhone 13 and alpine green for iPhone 13 Pro.

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