Connect with us

News

Apple records iPhone sales in India in the fourth quarter

Published

on

iPhone 13 Pro

HIGHLIGHTS :

  • Apple has become the world’s most valuable company
  • CCI has launched an investigation against the company over App Store fees
  • Despite the increasing market share of the company in India, it remains in the single digits.

Apple has become the world’s most valuable company

The American company Apple has recorded the strongest quarter of iPhone sales in India. This is indicating that the situation is better for Apple in this world’s fastest-growing smartphone market. Due to the popularity of the iPhone, Apple has become the world’s most valuable company, but due to the expensive prices of this phone, it was still struggling in India.

CCI has launched an investigation against the company over App Store fees

According to market research firm Counterpoint, the company’s sales in the fourth quarter rose to nearly 2.3 million units, up 34 percent from the same period last year. Its revenue in the fourth quarter stood at $2.09 billion (about Rs 15,651 crore). Samsung’s revenue was about $ 2 billion (about Rs 14,976 crore). Neil Shah, Head of Research, Counterpoint Technology Market Research, said, “This is a turning point for Apple in India. Even during the pandemic, customers were ready to spend on premium phones because their devices are very important to people.”

In the fourth quarter, Xiaomi of China sold 9.3 million and Samsung of South Korea sold about 7.2 million smartphones. Apple was shocked by the resignation of several of its senior executives in India in 2018. Apart from this, the company’s sales also declined and its retail partners were opposing online discounts. Apple sold about 18 lakh units in 2018. However, since then the company changed its strategy by opening its own online store in the country and started local manufacturing of iPhone. The company also plans to open its own retail stores in several cities.

Despite the increasing market share of the company in India, it remains in the single digits.

Apple is also facing some other challenges in India. Its manufacturing partners Foxconn and Wistron have come under severe criticism for their poor treatment of workers. Apart from this, the Competition Commission of India has started an investigation regarding the fees of the App Store.

Apple’s market share was a little over five percent in the December quarter. The company’s major markets include the US and China.

Apple was shocked by the resignation of several of its senior executives in India in 2018. Apart from this, the company’s sales also declined and its retail partners were opposing online discounts. Apple sold around 18 lakh units in 2018.

Also Read :

Oppo Watch Free launched in India with SpO2 sensor, waterproof design

Krafton makes its first investment in India-based game developer Nautilus Mobile

Click to comment

Leave a Reply

Your email address will not be published.

Copyright © 2020 - 2021 TechZimo.com, All rights reserved.