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Google starts user choice billing in India and some other markets



Google Play Points

Key Specifications:

  • Google on Friday announced that the third-party ‘in app’ billing system pilot will be extended to India.
  • Users are able to choose which billing system to use.
  • It will first roll out in India, Australia, Indonesia, Japan

Google announces the next phase of its pilot in India and some other countries. It will let users explore alternative billing options for app purchases on Play Store.

All non-gaming developers in India, Australia, Indonesia, Japan, and the European Economic Area can now sign up to participate in the pilot and offer the choice to their mobile and tablet users.

One of Google’s Spokesperson releases the following statement:

“With this next phase of Google Play’s user choice billing pilot, all non-gaming developers can offer an additional billing choice alongside Play’s billing system for their users”

He added: “We will be sharing more in the coming months as we continue to build and iterate with our pilot partners.” With this, all non-gaming developers globally can sign up to participate in the pilot and offer this choice to their mobile and tablet users in these select markets.

Google becomes the first App Store that pilot User choice Billing

The Company reveals that Google is the first and only major app store to pilot user choice billing. No other major app store, whether on mobile, desktop, or game consoles, has taken similar steps toward providing more payment choices and opportunities for developers, users, and the entire internet ecosystem

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According to the company, reasonable service fees will continue to apply. This is in order to support its investments in Android and Play Store.

Spotify has already introduced Google’s Play Billing System

Over the last two years, Google moved away from one-size-fits-all pricing. Today, 99 percent of developers qualify for a service fee of 15 percent or less. “We are constantly listening to external feedback. Considering changes to our business that enable the Android ecosystem to compete and thrive,” according to Google.

In-app purchases are additional content, features, or subscriptions that users buy within a particular app. The Google Play Billing policy has always required developers to use Google Play’s billing system for in-app purchases of digital goods.

Spotify has already introduced Google Play’s billing system alongside its current billing system.

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