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LG reveals new design language for next phone



LG’s flagship telephones over the previous couple years have all seemed extraordinarily comparable to one another: good luck choosing out the G7, the V40, the G8, the V50, the G8X, or the V60 from a lineup until you might have an excellent reminiscence for the variety of cameras. The corporate seems to be altering issues up for an upcoming machine, nevertheless, which it says will use an altogether new design language.

LG describes this design language as “a nod to the pure world with a visible type issue that differs from the business development.” A “raindrop” digicam options smaller lenses and an LED flash under the bigger predominant digicam, evoking dripping water; LG notes that is in opposition to present traits for giant digicam bumps.

Elsewhere LG says it’s utilizing a brand new “3D Arc Design” factor involving symmetrical curves on the show and the again of the cellphone, although it’s not fairly clear how or whether or not that may be distinctive. Samsung mentioned a lot the identical factor in regards to the ill-fated Galaxy Word 7, for instance, whereas Xiaomi has made comparable claims previously.

No different particulars of the cellphone itself can be found, however it seems like LG will apply this design language all through its vary. “Our upcoming smartphone will draw on the wealthy historical past of traditional LG designs which have all the time been distinctive at first contact,” says VP and cell design lab head Cha Yong-duk in a statement. “This handset will probably be a first-look on the aggressive edge we will probably be bringing to each LG smartphone going ahead.”

Korean information portal Naver reported this month that LG can be launching a cellphone on Could 15th with a brand new model and design supposed to breed the success of Chocolate, the corporate’s iconic pre-smartphone collection. It’s mentioned to make use of Qualcomm’s mid-range Snapdragon 765 with built-in 5G and goal a extra reasonably priced worth level. We’ll need to see how the precise machine finally ends up wanting, however LG is setting expectations excessive for its design.

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