WordPress is one of the most popular ways to get a site up and running, with over 500 websites being created every day using the software. According to data collected on WordPress sites, there are currently more than 455 million sites that use WordPress.
With a vast network to cast a net in, you’ll want to make sure you’re going about your own website creation with the best tools at your disposal. WordPress hosting providers have been the go-to in ensuring a smooth launch and upkeep, with a wide array of benefits that will come in very handy in 2023.
Improving Cost Management
As noted in our “Cloud Cost Management: How to Take Control of Your Cloud Costs?” guide, cloud cost management is crucial because of how it impacts organizational changes, auditing, and strategic management to maximize your spending on digital assets. There can be plenty of expenses that come with kicking things off online, with a lot of excesses that can be cut down if you can recognize the bloat and nip issues in the bud early on. When you use an efficient hosting provider that is scalable and fits your business size, you can save on security, hosting concerns, and other maintenance issues.
Driving Relevant Traffic
These days, it’s no longer simply about being seen for the sake of it. The best way to create profit is by getting increased traffic from users who are actually interested in your services and are within your coverage area. If it’s within budget, try to go for managed hosting. This opens you up to lots of SEO features that can help you increase visibility and engagement with relevant sources.
Ensuring Data Security
Data shows that around 30,000 sites get hacked daily, which is why cybersecurity has become an essential part of website hosting. A guide to the best-managed WordPress hosting providers this year notes daily backups, live malware detection, and consistent security patches as some of the best multi-tiered security tools you’ll need from a provider. A couple of popular options that offer this are Bluehost and HostGator.
Optimizing for Mobile
Worldwide statistics on online traffic show that mobile devices account for more than half of all web traffic across the globe. That’s around 59 percent of your potential audience, which is why you want a website that is optimized for mobile viewing and interaction. Although you also contribute to this by sticking to content best practices, you should also make use of the many plugins you can integrate with your hosting, like JetPack and Hummingbird.
Uptime is a non-negotiable in 2023. Every second of downtime is a stain on your potential revenue, overall perception, and traffic. Getting a hosting provider ensures that your WordPress site stays up consistently. When there are outage issues, you’ll also have an easier time dealing with them as you have access to tools and customer support.
Always check for uptime guarantees when picking a provider. Web.com and Kinsta are just a few of the most reliable options when it comes to maintaining 99.99 percent uptime.
When you get a hosting provider, you simply get built-in support. There are plenty of materials out there to help you with your concerns and there is a dedicated support line that is meant to assist you with any problems that might arise.
Even though WordPress is quite simple to grasp (hence its popularity), you can still have a much smoother and uncomplicated experience when you deal with a WordPress hosting service that already has a knowledgeable resource to aid you.
Elevating Online Marketing Channels
The best WordPress hosting services don’t just offer templates and send you on your way. Many of the top suites come with marketing tools, which can finetune your own efforts in expanding your market and hitting your KPIs. With a space as vast and competitive as the internet, it’s good to have tools that will make content delivery and visibility more all-encompassing and fit your brand.
Allocating Proper Bandwidth
Bandwidth is one of the holy grails of web hosting and determines whether or not you will be able to deliver to your site visitors. This is the factor that will affect how much traffic you can effectively handle without things slowing down for users or the site crashing altogether.
Great WordPress hosting providers offer higher and more scalable levels of bandwidth that can improve user experience and enable you to grow your audience.
Increasing Speed and Usability
The digital age is fast-paced, and there is no more room for websites that take too long to load and are hard to navigate. A survey of online shoppers even reveals that 53 percent expect a page to load in no more than 3 seconds tops. Almost a fourth will even abandon a web page if it takes more than that short period of time to load.
Top WordPress hosting providers like WP Engine specifically build their software around this, using technology that ensures your pages will load faster.
Credibility is important if you want to differentiate your site from other unreliable outlets that are abundant on the internet. If you want to build your online audience and foster loyalty, you must prove that your site is a credible resource on the web.
With professional templates, integrated security certificates (like SSL), and optimized content and user interfaces, WordPress hosting providers can be a huge boost to your credibility. When visitors rely on you, you are more likely to establish your reliability and legitimacy right off the bat.