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Krafton, teases the company’s virtual human, Ana

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HIGHLIGHTS

  • Krafton has unveiled the company’s first-ever virtual human.
  • The company calls her Ana.
  • Ana has been developed through the hyperrealism production technology of Unreal Engine.

Krafton has unveiled its first images of Ana, the South Korean gaming company’s virtual human that’s “powered by hyperrealism, rigging, and deep learning”. The company said that Ana has been designed to “engage a global audience and help establish Krafton’s Web 3.0 ecosystem”, and is it’s first virtual human to be introduced since plans were revealed in February.

Krafton’s aim was to create a virtual human who can be “accepted and approved by audiences across the world”. Ana has been developed using Unreal Engine and the company says that Ana “displays a hyper-realistic appearance, blurring the lines between a digital character and a real human”. And Ana’s going to get her own story arc.

ANA, the virtual human of the company

KRAFTON, a South Korean gaming company has unleashed the first images of ANA, the virtual human of the company which will be powered by hyperrealism, rigging, and deep learning.

ANA has been designed to engage a global audience and help establish KRAFTON’s Web 3.0 ecosystem. ANA is the first virtual human introduced by KRAFTON since its initial plan was revealed this past February through a technical demonstration.

KRAFTON has reportedly worked internally to create a virtual human, which could be accepted and approved by audiences across the world.

ANA was developed through the hyperrealism production technology

ANA was developed through the hyperrealism production technology of Unreal Engine and she proudly displays a hyper-realistic appearance. The company has claimed that ANA has been blurring the lines between a digital character and a real human.

ANA displays a hyper-realistic appearance, blurring the lines between a digital character and a real human.

The highly-advanced face rigging technology delicately expresses the movement of the pupil, fine facial muscles, and wrinkles, and enables the natural joint movement across the entire body.

ANA is a hyper-realistic virtual human created by Krafton’s unparalleled technology

“Additionally, deep learning technologies, such as advanced voice synthesis, help create an artificially intelligent voice for ANA so she can act and sing just like a real human,” said the company.

“ANA is a hyper-realistic virtual human created by Krafton’s unparalleled technology. We expect her to attract the interest and popularity of Gen Z around the world,” said Josh Seokjin Shin, Head of the Creative Centre of Krafton.

“ANA will release an original music track and expand her scope of activity as an influencer into various areas across entertainment and esports,” Shin added.

Krafton said it will release more details on Ana later in the year, including “a unique story arc”.

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